Showroom London

Location:  London

Task: Design, Design Development and Construction Document

Graphic Design: Winkreative, London

Execution: Takenaka Europe GmbH, London


In 2010, MACH designed TOTO's first European showroom in London, an important hub for the Japanese brand's international business. The impressive premises on two floors offered sufficient space to effectively showcase the products.

On the first floor, the central product exhibition was created in the form of various bathroom models. A brief tour of the exhibition space gave visitors a good overview of the entire product range, brand values and design ethos. This dynamic core was surrounded by separate conference tables, allowing customer meetings to take place in an intimate setting. In the basement, a training room was created as well as an exhibition area for temporary presentations and the impactful staging of new products.